The bathroom market in the UK is expecting to grow rapidly over the year 2010, with significant increases expected by 2014 as shown in a resent marketing report produced by AMA research. From this research, we believe that the market will be worth around £435 million this year. But whilst the next two years are expected to be years of consolidation as the housing market begins to improve, AMA predicts that the shower market alone will be up by 15%.
Part of this growth will be due to the growing demand for water-efficient showering products, in line with the amendment to Part G building regulations for domestic water usage. At present, the market is currently split into three main sectors with shower taps and controls taking just over 40%. Shower enclosures and shower trays take another 40%, whilst shower accessories take the remaining 20%. Builders and plumbing merchants still currently stand as the largest distributors of these products, but the web is now beginning to dominate as consumers hunt for the best possible deals.
A rise in steam showers and saunas has also been predicted. This is because an increasing number of people realize the health benefits that they can offer. With the wide range of sizes available there is bound to be one that would be an attractive, affordable addition to your bathroom.